Viktoria Moser vegan snake relief stiletto pump pink

VIKTORIA MOSER is a Fully Vegan Brand

VIKTORIA MOSER is a fully vegan brand. They’re PETA-certified vegan, which means their suppliers and manufacturers have to sign a legal statement of assurance form, stating that no animal by-products (including glues, dyes and solvents) are used in the production of their footwear & other products.

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VIKTORIA MOSER Brand Highlights

"With high-quality and comfortable designer shoes that are good for you and our climate. Made in Italy, from innovative, recycled materials - and with as little waste as possible. Together we create a world of fashion that cares about the well-being of people, animals and the environment." - VIKTORIA MOSER team

  • PETA-approved vegan
  • Ethically vegan
  • Founded in 2019
  • Based in Hamburg, Germany
  • Made in Apulia, Italy
  • Made with fair labour
  • Retail availability in Europe
  • European materials
  • CO2-neutral shipments
  • Use recycled plastic
  • Upper-mid range pricing

About VIKTORIA MOSER

"When Viktoria Moser launched a women's shoe collection in 2019 , she didn't just have the design in mind. With her label VIKTORIA MOSER she is just as concerned with the future and treating the planet with respect. The animal should not have to suffer from their designs, any more than the animal world. The logical consequence for Viktoria? Bye-bye, animal products." - VIKTORIA MOSER team

Is VIKTORIA MOSER an ethically vegan brand?

VIKTORIA MOSER is an intentionally and ethically vegan brand, rather than one that uses vegan materials out of convenience, or for other reasons. According to the brand, "The Hamburg native (Viktoria Moser) relies on vegan leather for her collections in order to exclude animal suffering and to inspire women to look for alternatives to classic leather."

What materials are used to make their shoes?

Within each shoe's description on the websites of most of their resellers, it will give a general breakdown of the materials used to make that shoe. For example, their "Jamie Vipera" pumps lists the following materials on the Avocadostore website:
• Made from recycled PET bottles - 100% vegan
• Material bio-based mass content 47%
• Shell: 73% Polyurethane, 27% Polyester
• Allergy-friendly, breathable, easy-care, moisture-absorbing

Are VIKTORIA MOSER shoes eco-friendly/sustainable?

From an environmentally-friendly materials standpoint, their shoes could be considered quite eco-friendly (at least as far as leather-look/dress footwear is concerned, as there isn’t yet a 100% bio-based, biodegradable material in the market to satisfy leather's specific characteristics), as the vegan leather they use incorporates recycled plastic, and according to the brand, saves water during production, and does not use PVC. These materials, while not perfect, are generally considered to be more environmentally friendly than animal-derived leathers (due to the inclusion of various toxic chemicals used in the tanning process, among other reasons). This is backed up by data from inside the fashion industry as well as outside of it. For the data, please see Collective Fashion Justice’s CIRCUMFAUNA initiative.

Does production of VIKTORIA MOSER shoes create a lot of harmful emissions?

From a carbon footprint standpoint, it's difficult to asses the impact that VIKTORIA MOSER has, and what they do to remediate it. The brand does not currently provide data as to their environmental impact or remediation efforts, so it's difficult to accurately asses them in these areas. However, it's worth mentioning that their materials are produced primarily in Italy (and Spain), which reduces the level of transport needed (and thus CO2 and other emissions created) due to how close they are to where the shoes are produced, which is also within Italy.

Do they use ‘green’ shipping methods?

According to the brand, their shipping is 'carbon-neutral.'

Does VIKTORIA MOSER use eco-friendly packaging?

We've reached out to the VIKTORIA MOSER team to get further details on this, and are awaiting reply.

Are their shoes recyclable or compostable?

We've reached out to the VIKTORIA MOSER team to get further details on this, and are awaiting reply.

How should I dispose of my old VIKTORIA MOSER shoes?

We’ve asked their team if they currently have, or are developing, a shoe recycling program, and are awaiting reply. In the meantime, Get it Vegan recommends either trying to have them repaired by a local cobbler, donating them to someone in need, or taking them to a clothing recycling depot (if available in your city), which can strip them down to their recyclable components.

Which stores can I buy their shoes from?

VIKTORIA MOSER works with various online shops, multi-brand stores and specialist shoe retailers throughout Europe. For example, you can find VIKTORIA MOSER shoes on Avocadostore.

Do their shoes ever go on sale?

We haven’t noticed any sales for their shoes, boots, or sandals when visiting their site and perusing their social channels. The third party retailers that sell VIKTORIA MOSER might put them on sale from time to time though.

Where are VIKTORIA MOSER shoes made?

Their shoes, booties, and sandals are made in Apulia, Italy.

Are their shoes made with fair labour?

Yes! VIKTORIA MOSER shoes are made in Italy, which means their labourers are protected by the stringent labour laws of the European Union, which also include strong health and safety regulations. The brand also says that, "Viktoria only selected companies that share her values and guarantee fair working conditions. To ensure this, she is personally on site during production."

Is VIKTORIA MOSER a charitable company?

We’ve asked their team about any charitable initiatives they're involved with (if any), and are currently awaiting reply, as there is no such information available on their website.

Does VIKTORIA MOSER promote ‘slow fashion’ or a ‘circular economy’?

VIKTORIA MOSER incorporates some elements of a circular economy, such as: sourcing their materials close to where their shoes are produced; using high quality materials that incorporate recycled plastic; making classic styles; using carbon-neutral shipping; and employing fair labour.

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VIKTORIA MOSER Product Range

VIKTORIA MOSER makes women's shoes, booties, and sandals, and sells them at a mid to upper-mid range price point. Their designs are elegant and professional, featuring a leather-look, and often a snake-skin style relief. Her current range includes:

  • High heels
  • Stilettos
  • Pumps
  • Ballet flats
  • Pointed-toe flats
  • High-heeled sandals
  • Block-heeled sandals
  • Ankle boots
  • Booties